Climb up Google’s ranks with a Recruitment SEO Specialist who works with the UK’s Leading Recruiters.

 

Why Your Recruitment Agency Needs SEO

And why we’re the right choice for you…

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Being Googled matters

Getting found on Google is vital because it puts your business in front of clients and candidates already searching for your services.

No hard sell needed

When you are found and offer prospects what they really need, then all you need to do is sign them up, no additional time, money or hard sell needed.

Getting high ranking is where it’s at

Each month Google.co.uk receives 30+ Million Recruitment and Job searches. If you’re not on the first page of Google your competitors will be benefiting and not you.

Be seen to be trusted

Being visible in Google searches instantly marks your businesses as reputable and highly regarded in the minds of prospective and current clients.

Fast track success for less time and expense

We specialise in recruitment SEO. This means you get results quicker and for less investment compared to our competitors who spend their time learning the nuances of Recruitment SEO.

We offer a 100% done for you service

This covers content writing, marketing and promotion, website optimisation and coding. We take this approach so that our results come quicker.

Recruitment Adwords

32% of your competitors…

don’t SEO optimise their website job pages which means they are missing out on 85% of online job seekers.

Average Results – After Just 3 Months

%

Increase in Candidate Applications / Client Enquiries

Rank Position Increases

%

Increase In Organic Visits

Our SEO Recruitment Processes

We start by gaining a clear understanding of your recruitment business.

We are likely to have worked within your specific recruitment niche before, but if not generally it will align closely with others we have experience in. We quickly learn about your target markets, key competitors, current marketing activity and pains, and what types of leads you are looking to gain (candidates, clients or both).

A detailed competitor analysis investigation will uncover the tactics your top competitors use, we then reverse engineer them and improve for even better results.

Our in depth keyword research process will stack the odds of success in your favour, it uncovers the best keyword phrases for us to target.

Ensuring your website is setup correctly for SEO is a key component to your continued success.

We perform a full analysis of your website’s content and code. Any improvements to the content or code can be carried out by our team of professional SEO’s, copywriters and programmers, but if you prefer your own team can action improvements.

Generally any website tweaks are for Google’s eyes only, this helps provide Google with the very best content for our given subject.

We work to make your website the most trusted, relevant and highest authority for your speficic target search terms.

A large part of this is achieved through producing high quality content, placed on both your own website and other high profile web properties. It’s a proven strategy that will get your website climbing the search engines fast.

Let’s face it, we all know that it’s only the results that really count!

As our SEO techniques are so powerful, results are often dramatic and immediate, especially if your website is new to SEO promotion. Each month you will receive a performance report detailing a mine of information including live rank position and improvements, organic visitors statistics and much more.

And we’re always on hand to run through our latest SEO results.

Example SEO Recruitment Prices

Every recruitment business has different SEO needs, for this reason we offer Bespoke SEO Packages built to meet any requirement shape or size. The following packages represent typical monthly investments for a variety of market types.

Our No-risk Traffic and Ranking Promise

Achieving high ranking for recruitment agencies is all we do. This makes us very confident in our approach, so much so we guarantee our results! We promise to increase your Google rankings or organic visits within the first 30 days, or we’ll keep working for free until we do.

Key Considerations when choosing an SEO partner

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Don’t pay an SEO agency to use your money to learn what does and doesn’t work in Recruitment SEO.

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Don’t work with Non SEO Specialists. Beware of web, design or marketing companies who offer SEO services. More often than not they either outsource SEO to other firms (like us) or they have a single in-house SEO expert who is expected to provide all aspects of high level SEO themselves (impossible).

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Try to be be realistic. Recruitment has to be one of the most cut throat industries there is. If your competitors have already spent years investing in getting ranked in Google, you won’t be able to start competing with them without doing it right, some significant work (your SEO company will do this of course) and a realistic continued investment.

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The key to recruitment SEO success is Quality Relevant Content, so working with a team that knows recruitment well is essential.

Your SEO Recruitment FAQs…

Why should we hire you over other SEO companies?

We’re not just your typical SEO company. We only work with recruitment businesses. This means that you gain from the years of experience we have working within this industry. Your bespoke strategy will be lightyears ahead of the approach you would get from a generic SEO company. Our experience means we know:

  • Which search terms will bring you the biggest returns
  • Which keyword search terms will waste your time and money
  • How competitive SEO will be for your specific recruitment aims
  • How your business works and therefore how to deliver what really matters to you
  • How to approach candidate versus client search marketing
  • How to ‘speak recruitment’, whether that is to recruiters, clients or candidates

When can we start?

We only take on one new SEO client at the beginning of each month. We do this so that we can confidently run through our processes with you without keeping new clients waiting. Please call to check our availability for the upcoming month. There is so much we can do before kick-off so the sooner we speak, the sooner we can provide you with the results you need.

Should I hire someone to do my SEO?

Making most of the huge marketing opportunities that Google provides is essential if you want to grow your recruitment business.

Google rankings are rarely achieved in the recruitment industry without outside help. It’s just too competitive to be able to go it alone and get results. Due to the cut-throat nature of recruitment, getting ahead is more difficult than other industries and that’s where our expertise in SEO recruitment comes in.

What’s the difference between SEO and PPC and which is best for my recruitment business?

You can find Sponsored adverts (PPC ads) cropping up on the Google search results page, with a small green ‘ad’ mark next to the top four and bottom four results on each page. The rest of the results are organic SEO results. Wherever possible we recommend you use both SEO and PPC to boost your website traffic. However that decision will often depend on your budget, urgency or volume of required results. Chat to our team who will talk through your business aims to advise on the most appropriate approach.

How will your team adapt your strategy to my recruitment sub-industry?

We work solely with recruitment agencies and therefore have a great deal of experience in this sector. However, each project is different due to the specific recruitment industry sector and business needs. To ensure you gain from the most appropriate and powerful approach we spend a great deal of time in the first few weeks in research, planning and strategy building.

Can you guarantee that our site will rank #1 for a major search term?

No, and neither should anyone else! No one can guarantee a position 1 ranking every single time and especially not in any specific timeframe. However, we can guarantee you will see a monthly improvement in rank or organic traffic within the first 30 days of working with us. Find out more here.

How long does it take to see results from SEO?

This can vary but we always kickoff our new client services with a strong focus on quick wins so that you start seeing a growing return on your investment sooner. All that said, there is no silver bullet in recruitment SEO anymore, instead you have to play the long game and focus on quality as this will provide you with long lasting results.

Although it may take a few months before you gain page 1 and top three positions for your top target keywords, we do expect to see improvements in ranking and or organic traffic most months we are working on your website’s SEO.

What types of SEO work will you do?

We provide our recruiters with a fully 100% done for you SEO service. This means we take care of all aspects of your SEO progression, whether it is content writing, website improvements or offsite content marketing – you have it covered.

How often will you report on your work, and what will it look like?

We provide monthly SEO reports covering all key performance indicators such as live rank tracking, organic traffic, conversion and bounce rates. But we are also here for you when you need us.

What is your payment structure?

Our SEO services are charged on a monthly basis at the beginning of the month, and there are never any hidden extras.

How will your work tie into our other marketing efforts?

Having a consistent integrated marketing approach is essential for any marketing strategy and SEO is no different. We are used to working with both in-house and third party marketing teams, and we often find that the research and planning we produce when working on your SEO informs your other marketing activities.

What happens if we terminate the contract?

We know how your circumstances can change over time, so we will not keep you locked into a long 6 or 12 month contract.  This means you have the flexibility to give us 30 days leaving notice at any point if needed.

I thought nowadays ranking was just about good content, so why do I need SEO?

Unfortunately it’s much more complex than just creating great content. In fact Google has well over 250 factors it considers when it chooses who will be ranked for any particular search term. As recruitment SEO specialists it is our job to make sure your website, web pages and all SEO signals satisfy more ranking factors than your competitors.

What are Black Hat SEO and White Hat SEO?

‘White hat SEO’ describes SEO practices that considered as safe and recommended by the search engines such as Google. ‘Black hat’ SEO techniques are specifically frowned upon by the search engines. If Google finds out you’re using ‘black hat’ SEO techniques, they’ll punish you by either removing you from the search engine altogether or by reducing your position to below your competitors. ‘Black hat’ SEO is a waste of time. While it may provide you with some results to start with, these results will always be short lived and the penalty they bring will far outweigh any short term gains.

Is SEO a one-time thing?

Like with most marketing activities, the best results are seen when developed and built upon over time. This is even more the case for SEO because if you stop your SEO, and your competitors continue to improve their SEO, they will start to rank higher then you.

How do you keep yourselves updated with Google's best practices?

We provide SEO for many recruitment businesses and our results are proven, but it is only our continued research and improvements that keep us ahead of the game time after time.

Recruitment Adwords

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