Springhill Marketing Logo

July 2024

Your SEO Score Is…

%

An SEO score under 50% is below average and generally well behind those leading the market online.

As a result your website will be receiving only a small amount of website visits from prospects searching on Google using keywords / phrases most relevant to your offering.

Your Business, Needs and Goals

Website address:

  • reliantresourcing.co.uk

Aims / pains:

  • Have a retained resource maintaining the sites SEO

  • The competition are investing in SEO so are leaving us behind
  • Increase brand visibility / recognition

  • Make use of new website

Marketing objectives

  • Consistent flow of high quality client enquiries

  • Consistent flow of high quality CVs and applications

 

Target Location/s

  • Peterborough
  • East Anglia

Offering

  • Multi discipline/sector recruitment

Target Audience/s

  • Business support
  • Finance
  • Human resources
  • Marketing
  • IT
  • Logistics
  • Warehouse
  • Manufacturing/production
  • Health & social care

Competition

  • Medium to high competition
    SEO Score Summary
    This report was manually produced by one of our SEO experts, yes an actual human rather than a robot. We know exactly what it takes to get you ranking high. Your SEO score is the combined result of the following primary scores.

    Domain:

    reliantresourcing.co.uk

    Domain Age:

    0 Years

    Target Location/s:

    Peterborough, East Anglia

    Target Search Engine/s:

    Google.co.uk

    • Google Reach 0% 0%
    • Onsite SEO 35% 35%
    • Offsite SEO 0% 0%

    Google Reach

    Your Google Reach score represents how successful your website is at reaching prospects who are searching for your offering online.

    This data is based on your market specific keywords and how well your website performs in Google’s organic search results.

    Searches Per Month

    %

    Your Google Reach Score

    • Google Rank Score 0% 0%

    The following 46 keywords / phrases are specific to your business offering, if there are others that you believe are more suitable, let us know so that we can update this report accordingly.

    Your top 46 target keywords and current Google ranks

    Keyword Location UK Searches / month Organic Rank Map Rank
    recruitment companies peterborough

    Peterborough

    3600 Not in top 100 Not in top 100
    job agencies peterborough

    Peterborough

    3600  Not in top 100  Not in top 100
    recruitment company peterborough

    Peterborough

    3600 Not in top 100 Not in top 100
    employment agency peterborough

    Peterborough

    3600  Not in top 100 Not in top 100
    recruitment agencies in peterborough

    Peterborough

    3600 Not in top 100  Not in top 100
    employment agencies peterborough

    Peterborough

    3600 Not in top 100  Not in top 100
    job agency peterborough

    Peterborough

    3600 Not in top 100  Not in top 100
    work agency peterborough Peterborough 3600 Not in top 100 Not in top 100
    recruitment agency peterborough

    Peterborough

    3600 Not in top 100 Not in top 100
    recruitment agencies peterborough

    Peterborough

    3600 Not in top 100  Not in top 100
    peterborough recruitment agency

    Peterborough

    3600 Not in top 100  Not in top 100
    warehouse jobs peterborough

    Peterborough

    1900 Not in top 100 Not in top 100
    peterborough warehouse jobs

    Peterborough

    1900 Not in top 100  Not in top 100
    admin jobs peterborough

    Peterborough

    320  Not in top 100  Not in top 100
    administration jobs peterborough

    Peterborough

    320 Not in top 100 Not in top 100
    administrator jobs peterborough

    Peterborough

    320 Not in top 100 Not in top 100
    hr jobs peterborough

    Peterborough

    170 Not in top 100 Not in top 100
    human resources jobs peterborough

    Peterborough

    170 Not in top 100  Not in top 100
    call centre jobs peterborough

    Peterborough

    140 Not in top 100 Not in top 100
    finance jobs peterborough

    Peterborough

    140 Not in top 100 Not in top 100
    customer service jobs in peterborough

    Peterborough

    110 30 Not in top 100 
    customer service jobs peterborough

    Peterborough

    110 26 Not in top 100 
    sales jobs peterborough

    Peterborough

    90 29 Not in top 100 
    sales jobs in peterborough

    Peterborough

    90 30 Not in top 100 
    it jobs peterborough

    Peterborough

    90 Not in top 100 Not in top 100 
    marketing jobs peterborough

    Peterborough

    70 Not in top 100 Not in top 100 
    recruitment jobs peterborough

    Peterborough

    50 Not in top 100 Not in top 100 
    engineering jobs peterborough

    Peterborough

    40 Not in top 100 Not in top 100 
    healthcare jobs peterborough

    Peterborough

    30 Not in top 100 Not in top 100 
    health and safety jobs peterborough

    Peterborough

    30 Not in top 100 Not in top 100 
    warehouse manager jobs peterborough

    Peterborough

    30 Not in top 100 Not in top 100 
    logistics jobs peterborough

    Peterborough

    20 Not in top 100 Not in top 100 
    transport jobs peterborough

    Peterborough

    20 Not in top 100 Not in top 100 
    social media jobs peterborough

    Peterborough

    10 13 Not in top 100
    recruitment near me

    Peterborough

    10 Not in top 100 Not in top 100
    manufacturing jobs peterborough

    Peterborough

    10 Not in top 100 Not in top 100
    staffing agency peterborough

    Peterborough

    10 Not in top 100 Not in top 100
    recruitment peterborough

    Peterborough

    10 Not in top 100 Not in top 100
    quality jobs peterborough

    Peterborough

    10 Not in top 100 Not in top 100
    stock control jobs peterborough

    Peterborough

    10 Not in top 100 Not in top 100
    industrial recruitment peterborough

    Peterborough

    10 Not in top 100 Not in top 100
    health and social care jobs peterborough

    Peterborough

    10 Not in top 100 Not in top 100
    recruiter peterborough

    Peterborough

    10 Not in top 100 Not in top 100
    technical jobs peterborough

    Peterborough

    10 Not in top 100 Not in top 100
    recruitment consultant peterborough

    Peterborough

    10 Not in top 100 Not in top 100
    recruitment consultancy peterborough

    Peterborough

    0 Not in top 100 Not in top 100

    Medium / High

    Keyword Difficulty Avg.

    • Traffic Share Score 0% 0%
    The following results show which websites are gaining the most traffic from people searching for your target keywords on Google.

    Your Traffic Share Percentage: <1%

    These are your top Google SEO competitors

    Many may not be direct business competitors, they just happen to dominate the 1st page of Google for the search terms / keywords that matter most to your business.

    Traffic Share
    indeed.com 26%
    reed.co.uk 16%
    totaljobs.com 13%
    dwp.gov.uk 9%
    linkedin.com 7%
    bluearrow.co.uk 7%
    annecorder.co.uk 7%
    recruitmint.com 6%
    questemployment.co.uk 5%
    thebestconnection.co.uk 4%
    Following is a breakdown of the SEO factors that need improving to enable your Google ranks to SOAR…
    Onsite SEO
    Onsite SEO is all about getting your website perfect in the eyes of Google.

    It’s not just about content and including keywords in your copy and metadata, onsite SEO goes far deeper and more technical than that.

    Then there’s user experience and conversion optimisation, the list goes on. We can’t list it all here, but below is a summary of some of the basics to consider as a priority.

    %

    Content & Technical SEO Ranking Factors
    Q

    Fully optimised target Keyword Landing Pages

    Sufficient Topically Relevant Supporting Content

    Optimised Internal Linking

    Non Google Friendly URLs

    Links to Missing Pages (404s)

    Missing Canonical Tags

    Missing Meta Title Tags

    Duplicate Meta Title Tags

    Too Long Meta Title Tags

    Too Short Meta Title Tags

    Missing Meta Description Tags

    Duplicate Meta Description Tags

    Too Long Meta Description Tags

    Too Short Meta Description Tags

    Missing Header 1 Tags

    Duplicate Header 1 Tags

    Noindex Tags Needed

    Missing Alt Tag Text

    Q
    WWW Canonicalisation
    R
    XML Sitemap
    R
    Robots.txt In Use
    User Experience & Conversion Optimisation

    Page Load Under 5s

    R
    Mobile Responsive
    R
    HTTPS Secure
    R
    Telephone Number On All Key Pages
    Q
    Contact Forms on Key Pages
    R
    Email Address on Key Pages
    Q
    Live Chat on Key Pages
    Q
    Lead Capture / Magnets Where Needed
    Offsite SEO
    Offsite SEO is everything that happens away from a website that affects its SEO results. There are arguably many offsite / external SEO ranking factors, however the most important by far are backlinks.

    Search engines such as Google consider backlinks as votes of quality for the webpage / website they are linking to. A website with many high value backlinks coming from many different websites will usually rank higher than an otherwise equal website with fewer or lower quality backlinks.

    Doesn’t Google ignore backlinks nowadays?

    No, Google heavily relies on backlinks. Backlinks and content are the most important ranking factors. Google only ignores links from irrelevant, low quality pages and websites that brings no value to internet users.

    %

    Your Current Backlink Profile

    Domain Domain Rating Referring Domains Backlinks
    reliantresourcing.co.uk 0% 7 8

    Competitor Backlink Comparison

    Domain Domain Rating Referring Domains Backlinks
    indeed.com 92% 215000 80.9M
    reed.co.uk 78% 14400 1.6M
    totaljobs.com 78% 12700 977000
    dwp.gov.uk 79% 7800 285000
    linkedin.com 98% 10M 11.2B
    bluearrow.co.uk 43% 1100 12900
    annecorder.co.uk 27% 126 396
    recruitmint.com 7% 40 792
    questemployment.co.uk 11% 87 647
    thebestconnection.co.uk 36% 384 19300

    Note: These are the top 10 and you are not positioned in the top 100

    So, what can we do to help turn things around?
    Our formula for success can be broken-down into 5 key areas:
    1. We gain a high-level insight into your business / target market and then leverage it to maximise on ROI.
    2. We build a keyword strategy that laser focuses on search terms that produce the highest marketing and commercial value to your business.
    3. We take a ‘Content Is King’ approach, because we know that high quality, highly relevant content produces ranks and traffic that last longest and produce the highest quality leads.
    4. We focus on quality and consistency across every smallest aspect of your SEO. For continued success SEO requires a consistent improvement of the ranking factors that matter most to Google and search engines.
    5. We provide a 100% done for you service, this is vital because it allows us to confidently guarantee results knowing nothing can get in our way.

    Your website’s top SEO priorities

    Each SEO project is individual, and it’s essential it’s treated that way.

    There’s well over 250 SEO ranking factors and we work with them all, but we’ll prioritise those that will provided your specific site with the most significant rank improvements, here’s a short starting list.

    R

    Technical SEO

    Getting the site’s technical SEO right is incredibly important. There are hundreds of technical elements and they must all work towards improving the signals and trust of your website.

    R

    SEO landing page production / optimisation

    Google’s aim is to place only the very best content at the top of its results pages. We must produce pages that are perfectly formed for the keywords we want to rank for.

    R

    SEO supporting content / blogs

    We’ll utilise high quality and relevant website content such as blogs to support and improve the SEO of our SEO landing pages.

    R

    Local SEO / Google My Business

    • Google My Business profile optimisation
    • GMB photos
    • GMB posts
    • GMB Business Site
    • Local optimised content
    • Citations
    R

    Authority / backlink building

    • High quality ‘white hat’ backlink building will be essential, our SEO competitors have more or better quality websites linking to them.
    • We will focus on guest posts and niche edits as these are by far the most powerful, we will also diversify our link profile with foundational links.
    • We check to see if we have lost any backlinks that can be retrieved.
    • Backlinks need to be shared more naturally across a greater number of internal pages.

    SEO is a Marathon

    Not a sprint…

    But we know how to

    win the race!

    How long and how much?

    Our suggested budget is based on providing realistic results within a realistic timeframe.

     

    Monthly Investment Monthly Hours Initial Goal Est. Time to Reach Goal

    £2,880

    + VAT /month

    36 hrs /month Local Map Ranks – 1-10 ranks
    Local Organic Ranks – 1-10 ranks
    For a range of core ‘money’ and long-tail keywords.

    18 months

    £2,160

    + VAT /month

    27 hrs /month Local Map Ranks – 1-10 ranks
    Local Organic Ranks – 1-10 ranks
    For a range of core ‘money’ and long-tail keywords.

    24 months

    £1,440

    + VAT /month

    18 hrs /month Local Map Ranks – 1-10 ranks
    Local Organic Ranks – 1-10 ranks
    For a range of core ‘money’ and long-tail keywords.

    36 months

     

    Average results we achieve in Less Than 3 Months

    %

    Increase in Candidate Applications / Client Enquiries

    Google Ranking Increase

    %

    Increase In Organic Visits

    Recent Client Results

    At the end of the day it is only the results that count.

    We are very proud of the results we deliver to our clients, our reputation is important to us, so we’ll only take on your project if we are confident we can provide you with the same market leading results.

    Organic Traffic

    Case study

    Overview

    Nurses.co.uk are the UK’s No.1 Nursing Jobs & Careers Site. Since mid 2019 our challenge has been to dramatically increase their organic traffic share for nurse job, career and training related searches.

    Approach

    The client’s top competitors include nhs.uk, indeed.com, nhsjobs.com and reed.co.uk, for this reason it was essential that we took an ‘all the things’ approach covering, advanced technical alterations, multi-level content silo production and structuring and offsite promotion.

    Results

    1382%

    Increase in organic traffic.

     

    1142%

    Increase in keywords ranking in position 1-3.

     

    301%

    Increase in total ranking keywords.

    A Partnership

    Working closely with you enables our campaigns to gain better results quicker; here’s how we do it…

    • Full disclosure policy – our secrets are your secrets
    • Dedicated account manager
    • Monthly video meetings
    • Monthly reports (performance, actions, roadmap)
    • Client portal
    Chris

    Chris

    Strategy

    Laura

    Laura

    Account Management

    Alex

    Alex

    Account Management

    Mae

    Mae

    Account Management

    Gem

    Gem

    Finance

    Janice

    Janice

    Operations

    Clare

    Clare

    Google Ads

    Anthony

    Anthony

    Google Ads

    Dhang

    Dhang

    Content

    Benjie

    Benjie

    Content

    Dave

    Dave

    SEO

    Juphet

    Juphet

    SEO

    Maria

    Maria

    SEO

    Mark

    Mark

    SEO

    Wendy

    Wendy

    Outreach

    Carlo

    Carlo

    Outreach

    Qualified Google Experts…

    As Google and Bing partners, we are proven and qualified Google Experts, each year we re-qualify by keeping up to date with the latest advanced techniques and then we sit Google exams to retain our expert partner status.

    Award Winning Agency

    Our team work extremely hard for our clients, and are so proud of the results we achieve and the recognition gained from organisations such as the following.

    award logo 2022

    Our No-risk Rank Promise

    We take SEO seriously, that’s why we have the confidence that our techniques will work!  We promise that you will have higher Google rankings or organic traffic within the first 30 days or we will work until you do, for free!

    How to get your SEO started…

    If you can see how SEO will help your business to be found by those people looking for your offering, then enlisting our services could not be easier…

    1. Receive an SEO Audit
    2. Choose a package
    3. Campaign kick-off.