SEO Audit
23rd March 2018
Summary
We have seen some good rank improvements across the wide group of keywords we are working on (see the All Keywords). There has been little movement in the primary keyword rankings, some positions have moved up whilst others have moved down, this is to be expected at the this early stage (see Primary Keywords section).
Rather than ranks, what’s most important currently is that we are closing the gap on our competitors when it comes to most important SEO ranking factors. When we started we had only 9% of the referring domains that our #1 competitor had, since, we have increased our referring domains by 50% and closed the competitor differential and now have 14% of the referring domains our top competitor has (see the external SEO section for more details).
This data is based on your market specific keywords and how well your website performs in Google’s organic search results.
%
- Google Rank Score 71%
All Keywords (Last 12 Weeks)
Primary Keywords
| recruitment funding | 1 | – |
| recruitment back office services | 3 | – |
| recruitment back office | 3 | +2 |
| recruitment back office solutions | 5 | +3 |
| funding for recruitment agencies | 5 | -3 |
| recruitment agency funding | 5 | -3 |
| factoring for recruitment agencies | 8 | – |
| recruitment factoring companies | 10 | +1 |
| recruitment business funding | 15 | -5 |
| recruitment invoice finance | 95 | +6 |
- Traffic Share Score 50%
Actual Organic Traffic Share = 9%
Search engines such as Google consider backlinks as votes of quality for the webpage / website they are linking to. A website with many high value backlinks coming from many different websites will usually rank higher than an otherwise equal website with fewer or lower quality backlinks.
Doesn’t Google ignore backlinks nowadays?
No, Google heavily relies on backlinks. Backlinks and content are the most important ranking factors. Google only ignores links from irrelevant, low quality pages and websites that brings no value to internet users.
%
Before
The domain rating algorithm has been updated therefore old scores are now irrelevant.
Average Backlink Rating
No. of Referring Domains
No. of Backlinks
AFTER
Domain Rating
Average Backlink Rating
No. of Referring Domains
No. of Backlinks
Versus… sonovate.com
Before
The domain rating algorithm has been updated therefore old scores are now irrelevant.
Average Backlink Rating
No. of Referring Domains
No. of Backlinks
AFTER