Recruitment Marketing Articles & News

How to Improve Your Landing Page Conversion RateNothing is more disappointing than exerting all your effort into making landing pages for your recruitment site only to find them with low conversion...

5 Keyword Research Mistakes Recruiters Should AvoidIt can't be stressed enough how important it is to make keyword analysis/research the foundation of your digital marketing strategy. Whether you're...

What Are the Vital SEO Trends for 2021 Recruiters Must Know?As a recruiter, there's a simple truth about SEO that you should always keep in mind: it is ever-changing. With Google known for updating...

Google Analytics tool is a huge help when it comes to improving the performance of your recruitment site. It tells you which part of your website needs adjustment so you can provide visitors with...

Google Algorithm Update for December 2020 ReleasedJust as many online marketers and website owners, including those in the recruitment business, thought that 2020 would end without further incident,...

10 Tips for Boosting Your Local SEO Recruitment CampaignIf you’re a recruiter operating on a regional level, it makes sense to focus more on local SEO. This means prioritising and improving your...

What is SEO for Recruiters?You have decided to leverage the power of the Internet to reach job seekers and employers. Good for you! With over 4 billion people using the Internet daily, it is where...

How Topics Can Help Recruiters Get Higher Search RankingsKeywords plays a vital role in search engine optimisation. Not only do they make it easier for your audience to find you online, but they...

What You Need to Know About SEO Strategies in the Recruitment Industry The biggest challenge for online recruiters is ensuring that the right candidates are the ones reading their job postings....

Why Recruiters Need to Pay Attention to Their Meta TagsWith intense competition these days, recruiters need to establish a robust online presence so they can reach their target and gain a...

Google Announces May 2020 Core Algorithm UpdateIt is a widely known fact that Google loves fresh websites. In fact, sites that are updated frequently tend to receive better search rankings. This is...

How to Recover Falling Recruitment TrafficAs a recruiter, you should drive as much web traffic as you can to your site. With more web traffic coming in, the more chances you have to generate leads....

SEO Auditing: 5 Vital Areas Recruiters Must CheckStaying visible online is one of the secrets to recruitment success. If employers and candidates can easily find you on the Internet, you'll have...

Recruitment Google Ads: 5 Simple Ways to Improve Your Quality ScoreRunning Google Ads is a great way to supplement your existing SEO campaign. It can help you obtain more traffic, which can help...

A Nifty Guide to Creating Landing Pages for RecruitmentIt is no secret that creating custom landing pages for your SEO and Google Ads campaigns can be time-consuming. However, its benefits far...

7 Tools Recruiters Can Use to Track Their Search Rankings in 2020Search engine optimisation doesn't end the moment you put your strategies into action. Because it is an on-going process, you need to...

Discover How You Can Take Advantage of Work-From-Home OpportunitiesBecause of the outbreak of the novel coronavirus disease, many people in the UK are working from home. This isn't an isolated case...

Recruiters SEO Guide: How to Use Infographics to Get Quality BacklinksWhen it comes to search engine optimisation, having quality backlinks is one of the secrets to having better online visibility....